- 30-second video views
- Adds to cart
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp
- Ads content
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp, X, Publisher Network, TikTok, Pangle, TikTok Global App Bundle
- Agents' performance
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Answered surveys
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- App installs
Facebook, Instagram, Messenger, Audience Network, X, Publisher Network
- Average % video viewed
- Average interactions per post
Facebook, Instagram, LinkedIn, Pinterest, X, YouTube
- Average reach per content piece
Facebook, Instagram, Snapchat, TikTok
- Average review rating (Care)
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Average review rating (Community)
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Avg time watched
Facebook, Pinterest, Snapchat, TikTok, YouTube
- Care agents performance
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Case level CSAT
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Click to play video rate
- Clicks
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp, X, Publisher Network, TikTok, Pangle, TikTok Global App Bundle
- Comments
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp, X, Publisher Network, TikTok, Pangle (TikTok), Global App Bundle (TikTok)
- Content by labels
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Content by type
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Content impressions
Facebook, Instagram, LinkedIn, Pinterest, Snapchat, TikTok, X
- Content widget
Facebook, Instagram, LinkedIn, Pinterest, Snapchat, TikTok, X, YouTube
- Cost per estimated ad recall lift (people)
Facebook, Instagram, Messenger, Audience Network. Threads, WhatsApp
- Cost per link click
Facebook, Instagram, Messenger, Audience Network, Twitter, Publisher Network, Threads, WhatsApp
- Cost per page engagement
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp
- Cost per ThruPlay
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp
- Cost per unique click (all)
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp
- Cost per unique link click (ADS)
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp
- CPC - Cost per Click
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp, X, Publisher Network, TikTok, Pangle (TikTok), Global App Bundle (TikTok)
- CPE - Cost per engagement
Facebook, Instagram, Messenger, Audience Network, Threads, Whatsapp, Twitter, Publisher Network, TikTok, Pangle (TikTok), Global App Bundle (TikTok)
- CPM - Cost per mille
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp, X, Publisher Network, TikTok, Pangle (TikTok), Global App Bundle (TikTok)
- CPP
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp
- CTR - Click through rate
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp, X, Publisher Network, TikTok, Pangle (TikTok), Global App Bundle (TikTok)
- Daily average post reach (profile)
Facebook, Instagram, LinkedIn
- Direct messages response time
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Distribution of interactions
- Distribution of page post types
- Distribution of post consumptions
- Distribution of reactions
- Engaged users
- Engagement rate
Facebook, Instagram, LinkedIn, X, YouTube
- Engagements (post)
Facebook, Instagram, LinkedIn, Pinterest, Snapchat, TikTok, X, YouTube
- Escalated Salesforce cases (Care)
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Escalated Salesforce cases (Community)
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Escalated Salesforce leads
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Escalated Salesforce Social Posts
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Estimated ad recall lift (people)
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp
- Estimated ad recall lift rate
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp
- First response time
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Frequency
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp
- Growth of community size
Facebook, Instagram, LinkedIn, Pinterest, TikTok, X, YouTube
- Growth of fans
- Growth of new cases
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Handling time
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Impressions (ADS)
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp, X, Publisher Network, TikTok, Pangle (TikTok), Global App Bundle (TikTok)
- Impressions (profile)
- Impressions engagement rate (post)
Facebook, Instagram, LinkedIn, Pinterest Snapchat, X
- Incoming messages
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Incoming vs sent messages
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Interactions (ADS)
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp
- Interactions (post)
Facebook, Instagram, LinkedIn, Pinterest, X, YouTube
- Interactions per 1k fans
- Interactions per 1k followers
Facebook, Instagram, LinkedIn, X, YouTube
- Landing page views
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp
- Leads
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp
- Likes
This widget was renamed to Post reactions.
- Link click rate
- Link clicks (ADS)
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp, X, Publisher Network
- Link clicks (post)
Facebook, Pinterest
- Link CTR
Facebook, Instagram, Messenger, Audience Network, Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp, X, Publisher Network, X, Publisher Network
- Media engagement rate
- Most engaging post types
- Number of authors
Facebook, Instagram, X, YouTube
- Number of cases
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Number of comments
Facebook, Instagram, LinkedIn, Pinterest, Snapchat, TikTok, X, YouTube
- Number of content pieces
Facebook, Instagram, LinkedIn, Pinterest, Snapchat, TikTok, X, YouTube
- Organic post impressions
- Organic video views
- Overall satisfaction score (OSAT/CSAT)
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Page consumers
- Page consumption
- Page engagement
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp, TikTok, Pangle (TikTok), Global App Bundle (TikTok)
- Page positive feedback
- Page reach
- Paid page reach (deprecated)
Facebook
- Paid post impressions
- Paid post reach (deprecated)
- Paid video views
- Photo engagement rate
- Post clicks (post)
Facebook, LinkedIn, Pinterest
- Post engagement
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp, X, Publisher Network, TikTok, Pangle (TikTok), Global App Bundle (TikTok)
- Post engagement rate
Facebook, Instagram, Messenger, Audience Network, X, Publisher Network, TikTok, Pangle (TikTok), Global App Bundle (TikTok)
- Post impressions
- Post reactions
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp, X, Publisher Network, TikTok, Pangle (TikTok), Global App Bundle (TikTok)
- Potential impressions
Facebook, Instagram, X, YouTube
- Purchases
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp
- Reach (ADS)
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp
- Reach engagement rate (post)
Facebook, Instagram, Snapchat, TikTok
- Reactions
Facebook, Pinterest
- Response time
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Sent messages
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Sent surveys
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Sentiment of comments
Facebook, Instagram, LinkedIn, X
- Sentiment of content
Facebook, Instagram, LinkedIn, X
- Sentiment of direct messages
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Share of interactions by PPD
- Share of posts by PPD
- Shares
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp, X, Publisher Network, TikTok, Pangle (TikTok), Global App Bundle (TikTok)
- Social interactions
Facebook, Instagram, X, YouTube
- Spend
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp, X, Publisher Network, TikTok, Pangle (TikTok), Global App Bundle (TikTok)
- Survey response rate
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Survey response time
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- ThruPlays
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp
- Total community size
Facebook, Instagram, X, YouTube, LinkedIn, TikTok, Pinterest
- Total fans
- Unique clicks (all)
- Unique CTR (all)
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp
- Unique link clicks
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp
- Unique link CTR
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp
- Unique video views
Facebook, LinkedIn
- User activity
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
- Video benchmark score
- Video plays
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp
- Video plays at 100%
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp, X, Publisher Network, TikTok, Pangle (TikTok), Global App Bundle (TikTok)
- Video plays at 25%
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp, X, Publisher Network, TikTok, Pangle (TikTok), Global App Bundle (TikTok)
- Video plays at 50%
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp, X, Publisher Network, TikTok, Pangle (TikTok), Global App Bundle (TikTok)
- Video plays at 75%
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp, X, Publisher Network, TikTok, Pangle (TikTok), Global App Bundle (TikTok)
- Video plays at 95%
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp
- Video views (ADS)
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp, X, Publisher Network, TikTok, Pangle (TikTok), Global App Bundle (TikTok)
- Video views (post)
Facebook, Instagram, LinkedIn, Pinterest, Snapchat, TikTok, X, YouTube
- Video views - insights (profile)
Facebook, Instagram, TikTok, YouTube
- View time (post)
Facebook, LinkedIn, Pinterest, Snapchat, TikTok, YouTube
