CPM - Cost per mille

Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp, X, Publisher Network, TikTok, Pangle (TikTok), Global App Bundle (TikTok)

General description
The average cost per 1,000 impressions. (Cost per Mille)

Platform
Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp, X, Publisher Network, TikTok, Pangle (TikTok), Global App Bundle (TikTok)

Platform reach
Multi-platform

Organic or Boosted
Boosted

Private or Public
Private

Level
N/A

ADS
Yes

Aggregation
Avg