Engagements (post)

General description
Engagements inform about how many times users engaged with a post during its lifetime.

Platform
Facebook, Instagram, LinkedIn, Pinterest, Snapchat, TikTok, Twitter, YouTube

Platform reach
Cross-platform

Alternative/specific description

• Facebook
  Sum of engagements (insights reactions, comments, and shares) received by all of your monitored Facebook profiles over a selected date range.

• Instagram
  Total engagements (Likes + Comments + Shares + Saves) received on your posts during the selected date range.

• Twitter
  Number of times a user has interacted with a tweet from a selected date range. This includes all clicks anywhere on the tweet (including hashtags, links, avatar, username, and Tweet expansion), retweets, replies, follows, and likes.

• Snapchat
  Engagements inform about how many times users engaged with a snap during its lifetime. This includes swiping up, shares, comments and screenshots.

Organic or Boosted

• Organic + Boosted
  Facebook, TikTok, Twitter,

• Organic
  Others

Private or Public
Private

Level
Post

ADS
No

Dimension
date.day