Share of interactions by PPD

General description
The share of interactions informs about the ratio of organic and promoted interactions on your posts. The classification of promoted, organic, and undetected interactions depends on the connected data insights, either Insights or the Promoted Post Detection algorithm (PPD). Profile labels data are always based on the Promoted Post Detection algorithm.

Platform
Facebook

Platform reach
N/A

Alternative/specific description

For Share of Interactions, how Promoted, Organic, or Undetected posts are tagged depends on which data insights were used – either connected Insights or the Promoted Post Detection algorithm. Data for profile labels are always based on Promoted Post Detection algorithm.

Organic or Boosted
Organic + Boosted

Private or Public
Public

Level
Post

ADS
No