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Share of posts by PPD

General description
The share of posts informs about the ratio of organic and promoted posts. The classification of promoted, organic, and undetected posts depends on the connected data insights, which is either Insights or the Promoted Post Detection algorithm (PPD). Data for profile labels are always based on Promoted Post Detection algorithm.

Platform
Facebook

Platform reach
N/A

Alternative/specific description
For Share of Posts, how Promoted, Organic, or Undetected posts are tagged depends on which data insights were used – either connected Insights or the Promoted Post Detection algorithm. Data for profile labels are always based on Promoted Post Detection algorithm.

Organic or Boosted
Organic + Boosted

Private or Public
Public

Level
Post

ADS
No

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