Link clicks (post)

General description
The number of times users clicked on links that redirected them to a given destination. The definition of a link click differs per platform: Facebook counts clicks on both the inbound and the outbound links; Pinterest counts only the outbound links that redirect away from the platform.

Platform
Facebook, Pinterest

Platform reach
Cross-platform

Alternative/specific description

  • Facebook
    The number of times users clicked on links that redirected them to the given destination, both on and off Facebook.

  • Pinterest
    The number of times users clicked on links that redirected them away from Pinterest.

Organic or Boosted
Organic + Boosted

Private or Public
Private

Level
Post

ADS
No

Aggregation
Sum