September 3, 2025

Publisher

Publish Facebook Stories

With Publisher web, you can now schedule and publish stories for Facebook.

After you schedule or publish your post, you can find your post in the Calendar or any other feed in Publisher.

Due to Facebook API limitations, the following restrictions apply to stories within the Emplifi suite:

• You cannot see stories that were published natively (directly through the Facebook platform) in Publisher. Also, any changes that were natively made to the story do not appear within Publisher.

• Story mentions are not supported, and replies to stories are treated as direct messages without any reference to the story.

Learn more:
Facebook Publishing
Schedule and Publish Facebook Stories
Content Types, Historical Data, and Update Frequency in Community
Direct Conversation and Direct Message

Set Custom Thumbnail for TikTok Videos

With Publisher web, you can now take a screenshot of a frame from your video and use that frame as the thumbnail for when you publish to TikTok.

Learn more:
TikTok Publishing
Content Options in Publisher

Settings

Make Connection More Reliable in Multiple Profiles at Once

If you have a few owned profiles with an established connection (for example, “Publishing” or “Insights”) and you want to connect as yet another user in order to make the connection stronger, you can now do so for all those profiles at once.

Learn more:
Check and Establish Connections of Owned Profiles

Bot

Library Homepage "Create" Prompts and Minor Visual Bugfixes

This release includes:

• Restoring the homepage screen "Create" prompts
  We restored the dynamic home pages that appear when clicking on a folder within the library tree (Conversation Flows, Intents, Routing Rules, and so on), allowing users to easily view specific guidance resources and use the specific "Create" buttons for those items.

• Restoring the routing condition for Instagram story replies
  We restored the routing condition for Instagram story replies, allowing users to create specific rules for replies on Instagram stories (which are treated as direct messages by Instagram).

• Minor visual bugfixes
  We released fixes for a few minor issues involving the visual alignment of a minority of fields within the new routing conditions view.

Learn more:
Emplifi Bot