This chart shows the strategic position of a selected page, according to the amount of promoted posts (horizontal axis) compared to the amount of interactions they receive (vertical axis). Mostly, organic pages are placed in the lower left corner, and paid pages are in the upper right corner. For deeper insight, refer to the efficiency curves labeled in the background of the chart. These can help estimate the ratio of interactions acquired via average promoted posts compared to average organic posts. Data for profile labels are always based on Promoted Posts Detection algorithm.
Organic or Boosted
Private or Public