General description
The total number of users who have followed your page (Facebook) or followed your profile (Instagram) during the selected date range. This metric shows data only for profiles with insights connected to your Emplifi account.
Platform
Facebook, Instagram
Platform reach
Cross-platform
Alternative/specific description
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Facebook
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Page Follows
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The total number of page follows received by the selected pages within a selected date range. This metric shows data only for profiles with insights connected to your Emplifi account.
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Instagram
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Profile follows
The total number of users who followed your profile during the selected date range. This metric shows data only for profiles with insights connected to your Emplifi account.
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Organic or Boosted
Organic + Boosted
Private or Public
Private (insights required)
Level
Profile
ADS
No
Dimension
date.day