Incoming vs sent messages
General description
All the messages you find in Community, incoming and sent (both the messages sent from Community and the messages sent natively - directly from the social media platform), including those that were hidden or deleted:
Comments
Ad comments
Replies
Mentions
Wall posts
Direct conversations
Whole conversations, not individual direct messages in the conversations, are counted. A direct conversation is included when at least one message in this conversation was sent within the date range defined in the widget.
Depending on the widget configuration, the same direct conversation may be counted more than once.
Example: The date range defined in the widget is set to January-March, and the data is broken down by month. If a conversation contains messages from January and messages from February, this conversation will be counted twice: it will be included in the number of messages in January and in the number of messages in February.
Platform
Facebook, Google Business, Instagram, LinkedIn, TikTok, WhatsApp, X (formerly Twitter), YouTube
Platform reach
Multi-platform
Organic or Boosted
N/A
Private or Public
Private
Level
N/A
ADS
No
Dashboard template
Community