Average time watched

General description
The average time that users spent watching the video during its lifetime. YouTube insights data may take 72 hours to be available from the network.

Platform
Facebook, Instagram, Pinterest, Snapchat, TikTok

Platform reach
Cross-platform

Alternative/specific description

• Snapchat
  The average time that users spent watching a snap during its lifetime.

• Facebook and TikTok
  The average time that users spent watching the video during its lifetime.

Organic or Boosted

• Organic
  Pinterest

• Organic + Boosted
  Others

Private or Public
Private

Level
Post

ADS
No