Platforms — Multicomparison

Board path

Listening > Platforms > Multicomparison

Why use this board

Use this board to compare platform distribution across queries or brands; see which networks carry the most conversation for each topic.

Board controls

  • Select data source: Select Listening Queries or Listening Query Sets. In order to use another data source type, please delete the current one and add a different data source type.

  • Adaptive filters: Open Filter in the toolbar to narrow posts by Platform, Content Label, Sentiment, Language, Country, Interest, Media Type, Content Type, Full-text, or Advanced filter. Active filters appear as chips below the toolbar; remove a chip to clear that filter.

  • Date range: Defaults to the last 30 days. The board subtitle shows the active range when available.

  • Aggregated by: Day, Week, Month, Quarter, Year.

  • Export: Export the table to XLSX, including the selected date range when available.

Metrics on this board

  • Mentions — X mentions

  • Authors — X mentions

  • Interactions — X mentions

  • Potential Impressions — X mentions

  • Mentions — Instagram mentions

  • Authors — Instagram mentions

  • Interactions — Instagram mentions

  • Potential Impressions — Instagram mentions

  • Mentions — Facebook mentions

  • Authors — Facebook mentions

  • Interactions — Facebook mentions

  • Potential Impressions — Facebook mentions

  • Mentions trend — X mentions trend

  • Mentions trend — Instagram mentions trend

  • Mentions trend — Facebook mentions trend

  • Mentions by platform — Mentions by platform

  • Mentions — Top mentions by platform

  • Authors — Top mentions by platform

  • Interactions — Top mentions by platform

  • Potential Impressions — Top mentions by platform

Widgets

X mentions

What it measures: The number of content pieces that come from X and match the analyzed queries. Mentions discovered by multiple analyzed queries are counted only once. Shown in a sortable table — use it for exact values per row and to compare individual items (for example agents, profiles, or authors).

Metrics: Mentions, Authors, Interactions, Potential Impressions

Visualization: Table

Instagram mentions

What it measures: The number of content pieces that come from Instagram and match the analyzed queries. Mentions discovered by multiple analyzed queries are counted only once. Shown in a sortable table — use it for exact values per row and to compare individual items (for example agents, profiles, or authors).

Metrics: Mentions, Authors, Interactions, Potential Impressions

Visualization: Table

Facebook mentions

What it measures: The number of content pieces that come from Facebook and match the analyzed queries. Mentions discovered by multiple analyzed queries are counted only once. Shown in a sortable table — use it for exact values per row and to compare individual items (for example agents, profiles, or authors).

Metrics: Mentions, Authors, Interactions, Potential Impressions

Visualization: Table

X mentions trend

What it measures: The number of content pieces that come from X and match the analyzed queries. Mentions discovered by multiple analyzed queries are counted only once. Shown as a trend over time — use it to spot spikes, drops, and seasonality across the selected period.

Metrics: Mentions trend

Visualization: Line chart

Instagram mentions trend

What it measures: The number of content pieces that come from Instagram and match the analyzed queries. Mentions discovered by multiple analyzed queries are counted only once. Shown as a trend over time — use it to spot spikes, drops, and seasonality across the selected period.

Metrics: Mentions trend

Visualization: Line chart

Facebook mentions trend

What it measures: The number of content pieces that come from Facebook and match the analyzed queries. Mentions discovered by multiple analyzed queries are counted only once. Shown as a trend over time — use it to spot spikes, drops, and seasonality across the selected period.

Metrics: Mentions trend

Visualization: Line chart

Mentions by platform

What it measures: An overview of the total number of content pieces matching the analyzed queries, segregated by platform (e.g. social media network, blog, forum, news site, etc.). Mentions discovered by multiple analyzed queries are counted only once. Shown as stacked bars — each segment shows a category's share of the total; use it to see composition, not just the headline number.

Metrics: Mentions by platform

Visualization: Stacked bar chart

Top mentions by platform

What it measures: An overview of the total number of content pieces matching the analyzed queries, segregated by platform (e.g. social media network, blog, forum, news site, etc.). Mentions discovered by multiple analyzed queries are counted only once. Shown in a sortable table — use it for exact values per row and to compare individual items (for example agents, profiles, or authors).

Metrics: Mentions, Authors, Interactions, Potential Impressions

Visualization: Table