Sentiment — Multicomparison

Board path

Listening > Sentiment > Multicomparison

Why use this board

Use this board to compare sentiment across queries or competitor sets; identify where perception is stronger or weaker than peers.

Board controls

  • Select data source: Select Listening Queries or Listening Query Sets. In order to use another data source type, please delete the current one and add a different data source type.

  • Adaptive filters: Open Filter in the toolbar to narrow posts by Platform, Content Label, Sentiment, Language, Country, Interest, Media Type, Content Type, Full-text, or Advanced filter. Active filters appear as chips below the toolbar; remove a chip to clear that filter.

  • Date range: Defaults to the last 30 days. The board subtitle shows the active range when available.

  • Aggregated by: Day, Week, Month, Quarter, Year.

  • Export: Export the table to XLSX, including the selected date range when available.

Metrics on this board

  • Sentiment of mentions — Sentiment of mentions

  • Mentions — Negative mentions

  • Authors — Negative mentions

  • Interactions — Negative mentions

  • Potential Impressions — Negative mentions

  • Mentions trend — Negative mentions trend

  • Mentions — Top negative keywords

  • Mentions — Top positive themes

  • Mentions trend — Positive mentions trend

  • Mentions — Positive mentions

  • Authors — Positive mentions

  • Interactions — Positive mentions

  • Potential Impressions — Positive mentions

  • Mentions — Top positive keywords

  • Mentions — Top negative themes

Widgets

Sentiment of mentions

What it measures: The distribution of sentiment (Positive, Negative, Neutral) for mentions matching the analyzed queries. Mentions discovered by multiple analyzed queries are counted only once. Shown as stacked bars — each segment shows a category's share of the total; use it to see composition, not just the headline number.

Metrics: Sentiment of mentions

Visualization: Stacked bar chart

Negative mentions

What it measures: An aggregation of mentions with a negative sentiment. Shown in a sortable table — use it for exact values per row and to compare individual items (for example agents, profiles, or authors).

Metrics: Mentions, Authors, Interactions, Potential Impressions

Visualization: Table

Negative mentions trend

What it measures: An aggregation of mentions with a negative sentiment. Shown as a trend over time — use it to spot spikes, drops, and seasonality across the selected period.

Metrics: Mentions trend

Visualization: Line chart

Top negative keywords

What it measures: An overview of the most frequently featured keywords with a Negative sentiment among mentions matching the analyzed queries. Shown in a sortable table — use it for exact values per row and to compare individual items (for example agents, profiles, or authors).

Metrics: Mentions

Visualization: Table

Top positive themes

What it measures: Positive themes inform about what's being discussed in the mentions with positive sentiment. Shown in a sortable table — use it for exact values per row and to compare individual items (for example agents, profiles, or authors).

Metrics: Mentions

Visualization: Table

Positive mentions trend

What it measures: An aggregation of mentions with a positive sentiment. Shown as a trend over time — use it to spot spikes, drops, and seasonality across the selected period.

Metrics: Mentions trend

Visualization: Line chart

Positive mentions

What it measures: An aggregation of mentions with a positive sentiment. Shown in a sortable table — use it for exact values per row and to compare individual items (for example agents, profiles, or authors).

Metrics: Mentions, Authors, Interactions, Potential Impressions

Visualization: Table

Top positive keywords

What it measures: An overview of the most frequently featured keywords with a Positive sentiment among mentions matching the analyzed queries. Shown in a sortable table — use it for exact values per row and to compare individual items (for example agents, profiles, or authors).

Metrics: Mentions

Visualization: Table

Top negative themes

What it measures: Negative themes inform about what's being discussed in the mentions with positive sentiment. Shown in a sortable table — use it for exact values per row and to compare individual items (for example agents, profiles, or authors).

Metrics: Mentions

Visualization: Table