Review Submission Form

The Ratings & Reviews Submission form opens when the shopper clicks 'write a review' inline or when coming from a Review Solicitation Email. Shoppers may see the form embedded in the landing page or as an overlay on your product detail page, depending on the options you choose when adding the landing page.

Form field order

The order of fields displayed on the Review Submission form is:

1. Main review fields - in order of overall rating, review, and review title

2. Custom review subdimensions (optional; you can modify label text and display order in your Emplifi Review Settings)

3. Visual content submissions (for Visual Content customers only)

4. Default shopper profile dimensions (optional)

5. Custom shopper profile dimensions (optional)

6. Sweepstakes opt-in (optional)

7. Terms of service opt-in (optional)

This image shows default styling with a few custom fields.

Main review fields

Overall rating

Attributes

• Rate a product on a 1-5 star rating scale

• Field is ALWAYS required

Review body

Attributes

• Shopper details their opinion on the product

• Field is required unless you chose to only require a Review Title

• The default minimum review length is 50 characters

• The maximum review length is 5,000 characters

Review title

Attributes

• Shoppers write the headline for their review

• Field can be set to required or optional (required if Review Body is optional)

• The default maximum title length is 150 characters

Custom review subdimensions types

There are four types of subdimensions.

Ratings

Ratings subdimensions type lets a shopper answer in a range from one extreme to another.

Consider using this type to indicate a level or a degree of something; For example, questions about satisfaction can range from very unsatisfied to very satisfied.

Attributes

• Custom title or question

• Rating is based on a 5-point scale

• Field can be set to required or optional

Range

Range subdimensions type lets a shopper indicate how a value deviates high or low from a median center point.

The the shopper can express how something differs from their expectation.

3-point scale	For example, questions about fit can range from smaller than expected to larger than expected.
5-point scale	Only three of the points is labeled in a range.

Attributes

• Custom title or question

• 2-point, 3-point, or 5-point scale

• Displays as:

  • slider with radio buttons - 3-point and 5-point scales

  • radio buttons - 2-point scale

• The shopper must interact with the radio buttons to set a value.

• Field can be set to required or optional

Single-select

Single-select subdimensions type lets a shopper select ONE of a limited number of options.

Consider using this type to gather single answers to qualitative questions.

	In this example, the shopper can select one skin type from a drop-down.
	In this example the shopper can select yes or no radio buttons.

Attributes

• Custom title or question

• Displays as:

  • radio buttons

  • drop-down

• Field can be set to required or optional

Multi-select

Multi-select subdimensions type lets a shopper select one or more options.

Consider using this type to determine what qualities a user values in a product. For example, a shopper might indicate that a product works well in multiple settings.

Attributes

• Custom title or question

• Displays as check boxes

• Field can be set to required or optional

Visual content submission field

Add photo

Attributes

• Allows the shopper to upload a .png, .jpg, or .jpeg file

• Shopper can add an (optional) caption to their photo

Add video

Attributes

• Allows the shopper to link a YouTube video

• Only public YouTube videos are allowed

• Shopper can add an (optional) caption to their video submission

Default shopper profile dimensions

Shopper age

Attributes

• Shopper selects from: 15-24, 25-44, 45-64, 65+

• Field can be set to required or optional

Shopper country

Attributes

• Single-Select drop-down menu

• Field can be set to required or optional

Shopper state / province / region

Attributes

• Field format / display is based on selected Shopper Country

  • United States - displays single-select drop-down of US states

  • Canada - displays single-select drop-down of Canadian provinces

  • All other Country values - displays text field where shopper enters custom text

• Field can be set to required or optional

Shopper city

Attributes

• Shopper enters custom text

• Field can be set to required or optional

Custom shopper profile dimensions

Emplifi also offers the option to create your own custom shopper profile form fields.

To create your own, please provide Emplifi with the following information:

Sweepstakes agreement field

You can add a promotions or sweepstakes agreement field to the form. It will appear near the submit button at the bottom of the form.

To add this checkbox, contact your Emplifi Support.

You can customize the agreement text. You can also include links in the text.

When a shopper checks this box and submits a review, the review is marked as incentivized. On the PDP, the review will display the default message: "This review was collected as part of a promotion." You can work with your Emplifi Customer Success Team to customize the message.

Terms of service agreement field

You can add a terms of service agreement field to the form. If included, shoppers must agree to terms and conditions, privacy policies, or other guidelines before submitting a review. The checkbox appears directly above the submit button at the bottom of the form.

Shoppers must agree each time they submit reviews.

To add this checkbox, contact your Emplifi Customer Success Manager. You will need to provide a URL for your policy.

You can customize the agreement text. You can also include links in the text.

Embedding the review submission form

Ratings & Reviews Submission forms are now embedded in your branded landing page during implementation. If your site was set up before February 2021, contact Emplifi Support to allow embedded submission forms.

The landing page is a standalone page on your site where shoppers complete Emplifi submission forms.

Steps:

1. To embed the Ratings & Reviews Submission form, add the following high up on your landing page.

   XML

   <script>
       var turnToConfig = {
         locale: "en_US",
         pageId: "email-landing-page"
       }
       window.TurnToCmd=window.TurnToCmd||function(){(TurnToCmd.q=TurnToCmd.q||[]).push(arguments)};
     </script>
   <script src="https://widgets.turnto.com/v5/widgets/YOUR SITE KEY/js/turnto.js" async></script> 

   If you are a Emplifi.eu customer, change turnto.com to turnto.eu in this snippet.

2. Replace YOUR SITE KEY with the appropriate value.

3. To display the Ratings & Reviews Submission form, add this div element to the desired location.

   HTML

   <div id="tt-embedded-submission"></div>

See Landing Page for more on landing page options.