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Updated - Mentions and Comments No Longer Gathered from Public Twitter Profiles

This article was updated on December 7, 2023 to specify which metrics/widgets are restored. Scroll down to the Impacted areas section.

On October 3, 2023, due to the changes made to the Twitter API, we stopped gathering data about mentions and comments for Twitter accounts that were added to your Emplifi account as public profiles. This change does not affect the Twitter accounts that were added as owned profiles.

If you have any question or need assistance, contact your Customer Success Manager.

How this change can affect you

You may be affected if you have public Twitter profiles in your Emplifi account and you analyze their data about comments and mentions.

Specifically, you may see that the following sections of your Emplifi account are missing data for the public Twitter profiles after October 3, 2023:

  • The widget Sentiment of comments in the Dashboard module

  • The Number of Mentions graph on the Overview panel on the Analytics module

  • The Content module, in particular:

    • Brand content and user-generated content

    • Comments under tweets

    • The aggregated sentiment of comments

If you do not have public Twitter profiles in your Emplifi account or if you do not track the data that are specified above, you are not affected.

For information about what public profiles and owned profiles are, see Add a Profile as Owned (Private) or Public.

Impacted areas

The change affects the following areas:

Legacy Analytics

  • Number of Mentions view in profile Overview

  • User activity

  • Socially devoted - Whole section + chart on Overview


  • Sentiment of Comments

  • Number of comments - restored

  • Interactions - restored

  • Interactions per 1k followers - restored

  • Engagement rate - restored

  • Filters - every metric with incoming origin of content filter (user generated content)

  • Dimensions:

    • sentiment_type dimension (all post-level widgets)

    • sentiment dimension (Sentiment of comments widget)

Content Hub

  • Public Profile + User generated content

  • Comments under Public Profiles Tweets

  • The (aggregated) sentiment of comments

  • Interactions per 1k followers - restored

  • Interactions - restored

  • Replies - restored

The changes only impact some small functionalities of competitors' profiles and have no impact on Twitter profiles that are owned by the account.

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