Working with Public Profiles in Unified Analytics

Analyze your public competitors' social media profiles and compare them with your own profiles.

Public profiles analysis is available for the following social media platforms that are available in the Profile performance module:

  • Facebook

  • Instagram

  • X (formerly known as Twitter)

  • YouTube

The Public profiles section has the following three tabs available:

Public Profiles UA.png
  • Overview
    public profiles only

  • Profile vs Profile
    private and public profiles
    This allows you to compare your profiles against a single competitor's profile.

  • Multicompare
    private and public profiles
    This allows you to compare your profiles against a multiple competitors' profiles.