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Customize an Ads Content Query

Your queries, whether you built them using the Whisperer or the advanced Search options panel, will be displayed in the search bar.

Query example.png

Hover the cursor over an item in the search bar to bring out the tooltip with the details.

You can also easily remove an item from the search bar.

Details and close.png

To exclude an item from the query (negative filtering), click the item, then click Exclude.

Exclude.png

Using the boolean operators

The relationships among the individual entities are as follows.

  • OR

    • between all entities and filters of the same type

    • between ad accounts and campaigns

  • AND

    • between entities and filters

  • ANY

    • Default relationship between the selected labels which you can change to ALL by clicking ANY

      Change ANY to ALL.png

If you hover the cursor over the results count, you will see the exact logic of how the results were obtained.

Example:

Based on Ad account X OR Ad account Y OR Campaign X OR Campaign Y AND Campaign Objective X OR Campaign Objective Y AND Platform X OR Platform Y'

Results based on.png
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